We’ve made it easier to get your loads in front of more carriers by adding flexibility to load board posting. You can now post loads to DAT from Parade without setting a Book Now Rate.
Previously, Parade required a Book Now price to publish loads to DAT. With this update, brokers can reach DAT’s carrier network for both Book Now and traditional negotiated loads – all without leaving the Parade workflow
What’s New?
Optional Book Now Price: When posting a load to DAT via Parade, including a Book Now rate is no longer mandatory. You choose whether to set a Book Now price or not.
Seamless Negotiation: Loads posted without a Book Now rate can still be covered through quotes and negotiations as usual, giving you more control over pricing strategy.
Broader Visibility: This change ensures even loads without an upfront rate can be syndicated to DAT, expanding your reach to carriers who prefer to call or email for rates.
These improvements mean you can use Parade to tap into DAT’s capacity whether you’re offering instant Book Now deals or handling quotes manually. All posting and carrier response tracking still occur within Parade’s interface, preserving your workflow.
If you have questions about posting loads to DAT, contact us at support@parade.ai for assistance.