Product Knowledge
Access in-depth documentation on Parade's product features, including tools like CoDriver, designed to optimize freight brokerage operations.
90 articles
Parade Glossary of Terms
CoDriver
Explore how CoDriver automates carrier communication, manages escalations, and streamlines load management for freight brokers.
CoDriver Escalation Types and Their ResolutionsLearn how to identify and resolve common CoDriver escalations, ensuring effective email handling and load management in your brokerage.
CoDriver Overview: Streamlining Load Management with AutomationCoDriver automates carrier communication and inbox management, streamlining load inquiries for freight brokers and improving efficiency.
CoDriver OutboundEmail carriers from the load details page to gauge interest in specific loads with CoDriver.
CoDriver Email ForwardingForward carrier emails to CoDriver, automating responses and progressing conversations toward quotes.
CoDriver Counter QuoteCounter in a single email thread - stay organized, no more lost emails or fragmented conversations.
CoDriver Strict ModeWant to use CoDriver with stricter carrier validation rules? Read more on CoDriver's Strict Mode Feature below.
CoDriver Conversation ExamplesThis article presents a few CoDriver Conversation examples
How to use your Branding for your CoDriver email address.Learn how to customize your CoDriver email by setting up CoDriver Email Forwarding or a Group Distribution List.
CoDriver VoiceThis article describes CoDriver Voice and its functionality
Limited Quote Countering Functionality for CoDriver
Disable Loadboard Tracking for CoDriver
Advantage
Explore Advantage, a comprehensive tool for freight brokers that combines dynamic pricing and automated bidding to streamline your operations.
Understanding Advantage: Dynamic Pricing for Freight BrokersLearn how Advantage's dynamic pricing helps brokers win more bids by using real-time data to set accurate, competitive rates.
Leverage Advantage's Automated BiddingAutomate the bidding process with Advantage, allowing your brokerage to submit bids across multiple platforms without manual effort
Advantage Batch Rating: Efficient Pricing for All your LanesUse Advantage Batch Rating to price hundreds of lanes at once, streamlining your operations with easy CSV uploads and data-backed rates.
Smart Lanes
Smart Lanes automates load booking with Cascades and Digital Offers, optimizing efficiency and strengthening carrier relationships.
Introduction to Smart LanesWant to improve Carrier Reuse, Profitability, Cost Reduction, & more all at once? Take a peek!
Retaining carriers with Digital OffersAutomatically send load offers to carriers with customizable prices, streamlining communication and reducing response times.
Waterfall Tender loads with CascadeLearn how Cascade automates load offers, prioritizes carriers, and ensures efficient coverage with tiered pricing and seamless workflows.
Automate Load Assignment with Cascade AutoAssignAutomate load assignment with AutoAssign to save time and secure reliable carriers for repeat freight, using real-time rate confirmation.
Smart Lanes Activity Feed: Monitor and Manage Your Freight with EaseStay on top of Smart Lane activities in real-time with the Activity Feed, tracking key events and ensuring smooth freight operations.
Committed Volume: Streamline Daily Load Allocation for CarriersEffectively manage carrier commitments with Cascade's Committed Volume feature, ensuring load consistency and operational efficiency.
Interpreting Carrier ProfileHow to navigate the carrier profile to better utilize their capacity and gain insight into their business.
Lanes & Trucks OverviewA quick overview of the Lanes & Trucks feature
Carriers TabThe Carrier Tab in Parade streamlines carrier management by providing carrier insights, load history, and relationship tools
Capacity Page - A centralized view of all your Capacity inside Parade.Leverage Parade to quickly scope out and review all your Carrier Capacity.
Capacity MapIntroducing the Capacity Map: Visualizing Carrier Availability at a Glance
Truck PostingsThis article describes the types of Truck Postings used in Capacity and Direct Matches
Best Practices to send Capacity
Book Now: Pricing StrategyHelp your carrier reps digitally book more loads with improved Margin Strategies
How to book loads with ParadeLearn how to source carriers for you freight.
Equipment TypesEasily resolve equipment mapping issues and ensure accurate load processing
Load details pageThe load details page now have a brand new layout for better monitor the load information.
How to use Hyperlinks on your emails to share loads with Carriers.Learn about another way to share loads with carriers, with a strategy highly adopted by marketing emails.
Continuous HaulQuickly find the next load for a carrier and continuously book your loads in a single go.
For Administrators
From getting started to expert settings management
FAQs
Frequently Asked Questions around Parade's features and functionality.
When is a load archived?
How frequently does McLeod sync with Parade?A quick overview regarding McLeod sync with Parade.
Fields we import weekly regarding carriers - McLeod
Why isn't the Target Pay updating - McLeod
How to turn off DAT posting
Emails sent to Carriers
Direct Match → Reloads
How to Enable Planning Comments - McLeod
How to Disable Planning Comments - McLeod
Why isn't my Book Now rate matching my pricing strategy or updating accordingly anymore?
Strict Carrier Validation
What do the colored circles mean next to the loads?
Unable to accept quote. Contact is set not to be contacted
Radius used for matches
Smart Lanes - FAQs and Fields
User permission levels that do not allow reassigning carriers
Direct Matches
Suggested Matches
Past Similar Loads
Syndication
Specify a week day for a carrier in a Smart Lane